- Businesses that can build new avenues of virtual engagement will find the most value in a metaverse-as-a-service (MaaS) offering.
- A MaaS platform enables others to create digital locations that fit each of its users’ unique needs
- For MaaS and the Metaverse to succeed, interoperability is an essential element to provide a consistent experience for users.
- MaaS will allow individuals without tech skills to build brand experiences in the Metaverse.
A metaverse is a place for brands to expand their fan bases and build communities as an added layer of engagement.